Test Management & Strategy
MAIN TRACK TALK
Learning to Lead Impactful Quality Initiatives
Leading impactful quality initiatives requires more than identifying problems—it demands strategic alignment, visibility, and measurable success. Testing efforts often fall short because they lack business context and fail to gain leadership support. Using Objectives and Key Results (OKRs), Andreea built a framework to define, execute, and track improvements that made testing outcomes visible and strategic. To accelerate goal-setting and validation, AI tools helped refine and sharpen OKRs, improving clarity and focus. In this talk, she’ll share practical techniques to translate business needs into quality initiatives, secure leadership buy-in, and engage teams around meaningful, lasting change.
What you’ll learn
From this talk you will learn how:
Session details
Andreea Cosariu
Andreea has over 15 years of experience in software testing and quality leadership. With a passion for continuous improvement, she focuses on long-term strategies, optimising testing processes, and growing effective teams. Driven by the belief that every challenge presents an opportunity for innovation, she is committed to uncovering better solutions and delivering quality outcomes.